Looking to launch or rebrand your business?  NOW is the time to learn about trademarks.  You need to understand trademarks BEFORE you launch. You need to know if your mark is available BEFORE you invest in branding and marketing. Trademark infringement can be very costly!  With legal fees and rebranding cost infringement can also be a nightmare.

The Ultimate Trademark Basics Blueprint is an online course taught by a licensed trademark attorney. Designed to introduce you to the basic information you need to help you take protecting your brand in your own hands, thus controlling your business greatest asset, its trademarks.

During this course you will learn:

  • How to identify specific elements of your brand can be protected

  • How to use other aspects such as shape, sound, and smell to build a strong brand

  • How to determine the availability of your mark

  • How to tackle the application process, including how to handle dead and abandoned trademarks

What Our Students Have To Say

Great information

Sondra Hill-Ward

I think that everyone who has or wants to start a business should take this course so that they can know what is involved in the trademark process. It also g...

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I think that everyone who has or wants to start a business should take this course so that they can know what is involved in the trademark process. It also gives credit to Attorney Murray for her knowledge of this process.

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Worth Every Penny!

Sherry LeGare-Underwood

I got up on a Saturday morning and took this course because I have a trademark for the business I've poured so much of myself into, plus daily social media ...

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I got up on a Saturday morning and took this course because I have a trademark for the business I've poured so much of myself into, plus daily social media marketing and branding, that I really can't afford to let it go unregistered any longer. I've been hesitating to hire someone else to do it because of the expense. I didn't know what to expect but let me tell you Connie walked us through every single step that SHE follows to register a trademark for her own clients. I'm an attorney and a DIY type but I realized that if I had tried to do this myself before the course I would have gotten it wrong and ended up having to pay a higher fee to straighten it out. Do yourself a favor --take the course and save yourself some money too!

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Worth Every Bit

Michael Andrews Jr.

It's more apparent to me how much work Trademark attorney's need to do in order to help a client. This course opened my eyes to the process and how I need to...

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It's more apparent to me how much work Trademark attorney's need to do in order to help a client. This course opened my eyes to the process and how I need to really plan my Trademark process. I believe I am equipped because of this course to get started NOW. This course was worth every bit of the price I paid. It certainly pays to get in early on an offer.

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Need Trademark Help?

Before you make the investment to protect your brand you should know the basics.

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Course curriculum

  • 1

    Module 1 What you Really Need to Know About Trademarks

    • Important START HERE
    • Trademark Basics
    • Module 1.1 What Can Be Protected
    • Module 1.2 Types of Trademarks
    • Module 1.3 What Can't Be Protected
    • Module 1 quiz
  • 2

    Module 2 Clearing your Trademark for Use

    • Module 2.1 Trademark Clearance Basics
    • Module 2.2 Dead/Abandoned Marks
    • Module 2 Quiz
  • 3

    Module 3 Tackling the Application

    • The Application Process
    • Module 3 quiz

FAQ

Frequently Asked Questions

  • Who is this course for?

    Business owners and potential business owners who operate their business in the United States who are tired of letting trademarks get the best of them. Trademarks can be confusing but they don’t have to be.

  • Will I get to work with you directly?

    No. If you have a question specific to your business, please schedule a consultation by visiting bit.ly/iprotectbrands.

  • But what if I have a general question about the course?

    Great news! As part of this course you have access to the discussion cube where you can ask course related questions. Feel free to ask your questions there. Keep in mind that the answers are not legal advice.

  • What is your refund policy?

    We have a strict no refund policy, however, the price of this course is significantly less than hiring a trademark attorney PLUS you will have continued access to the course including future updates.

  • When can I start?

    You can start right away and learn at your own pace.

  • Can I use this information to file trademark applications for anyone other than myself?

    No. You must be a licensed attorney to file a trademark application for anyone other than yourself.

LaConya Murray, Esq.

Brand Attorney

LaConya Murray, Esq.

I am better known as the Brand Attorney. As the owner of the intellectual property boutique, Off the Mark Ip Solutions, I have spent the majority of my legal career assisting clients throughout the United States protect their brand, content, and ideas through trademark, copyright, and contract law. In addition to being a legal baddie, I'm also an entrepreneur advocate. Through my podcast the Legal Tea, virtual academy, Launch Legally, and YouTube channel, LaConyaMurray TV, my mission is to help entrepreneurs transition into business owners by making sure they have the knowledge and tools they need to create successful and scalable businesses. I received my law degree from Thomas Goode Jones School of Law a semester early in December 2010. I am licensed to practice law in the state of Alabama, the Eleventh Circuit of United States Court of Appeals and the United States District Court Middle District of Alabama. You can find me on social media at @laconyamurray